As alcohol consumption declines in France, the demand for no- and low-alcohol (NOLO) beverages grows. Louise Hurren looks at some of the latest developments.
For the 32nd time, Millésime Bio will kick off in Montpellier at the end of January. Young winemakers will benefit from a 30% discount. The No & Low category will debut at the event.
For the first time, no- and low-alcohol products will be showcased at Millésime Bio, the world’s premier trade fair for organic wine, set to take place from January 27 to 29, 2025, in Montpellier.
France’s leading organic fair, Millésime Bio celebrated a 30th edition in Montpellier this week that was as successful as the 2019 one before the interruption of the pandemic.
Hot on the heels of a successful Wine Paris / Vinexpo, came Millésime Bio in Montpelier. Describing itself as the ‘Number One Fair for Organically-Produced Wines and Other Alcoholic Drinks’, after a one-month postponement, the 2022 show was transformed into a ‘phygical’ event that was both physical and digital.
It’s got a wine-growing history that dates back to the Roman world. It’s got more than 220 authorised grape varieties over 55,000 hectares of vineyards, and it’s one of the most exciting wine-growing countries in Europe.