The rapidly-growing short video platform has broadened its audience from dance-crazy teenagers to adults interested in wine. But the relationship between TikTok and alcohol is not straightforward, as Alice Dawkins reveals.
New AI-powered technology, already being used by Amazon Prime, makes it simple to insert products into movies after they have been edited. What are the implications for wine?
Yeast can help give wines flavours such as vanilla and raspberry, but more complex flavours are still trickier, and making Trebbiano taste like Sauvignon Blanc is still some way off, as Erika Szymanski of Colorado State University explains.
Readers of last week’s Meininger’s articles on NFTs may be interested to learn that the new technology has been adopted by the VDP, the association that brings together Germany’s most illustrious wine producers.
Almost overnight, NFTs - Non-Fungible Tokens have come from nowhere in the art world to become a market worth more than a quarter of the value of the US wine trade. Now they are moving into wine. In this extensive article, Robert Joseph attempts to throw some light on a very complex picture.
Reading time: 16 m
For a shorter version (reading time 8m 20s), click here.
The new technology platform which has already taken the art world by storm, is changing the way wine is traded. Will it open a path to new consumers? Robert Joseph reports.
Reading time: 8m 20s
Are you looking for more background information? For a Long Read that offers a deeper dive, click here (reading time 16m).
New platforms, Vivino and, now Pix, are changing the way producers and distributors are communicating about wine - and selling it. Robert Joseph reports.
It’s got a wine-growing history that dates back to the Roman world. It’s got more than 220 authorised grape varieties over 55,000 hectares of vineyards, and it’s one of the most exciting wine-growing countries in Europe.
